The New Asia

The New Asia

Key Takeaway

  • This course gives you an insight how Asia reinvents itself from their unique culture and lifestyle to become the technology receptive nations.
  • Understand the opportunity and challenges lie ahead as we take to road to become the ‘New Asia’
  • Understand the fast growing business landscape and ever-changing consumer pattern in Asia
  • Investigate the future trends of ASEAN market and analyze the challenge and opportunity.

Topics include:

  • Vision of Asia 2020
  • Asia market landscape
  • Emerging trend of Generation Asia (GEN-A)
  • Asian Wave
  • Global megatrend
  • Discover the local and regional strength

Target audience

  • Top executives
  • Future executives
  • Entrepreneurs

Length options

  • 1 day workshop


  • Mr. Apirak Kosayodhin
  • Dr. Varakorn Samkoses
  • Dr. Karndee Leopairote
  • CEO of ASIAN brands