Rebranding Thai Brand

Rebranding Thai Brand

Key Takeaway

  • Regardless of the reason for rebranding, there are right and wrong ways to go about it. The first step is determining the extent of the rebrand, which will typically be determined by the reason for wanting to change market perception.
  • This course will walk you through the strategy and steps of rebranding our Thai and other local brands

The topic covers

  • What is rebranding
  • When and why rebranding is necessary
  • Rebranding strategy
  • Success story
  • Understanding the new market

Target audience

  • Anyone

Length options

  • 2-day workshop

Speakers

  • Dr. Sirikul Laukaikul